Keyword Research Information

This post was written by admin3 on August 19, 2009
Posted Under: General

Many website owners want to get their websites listed highly for search terms. Your website will never generate sales if you pick unrelated keywords. The most important part of an online business is keyword research. If you do not do keyword research before starting an online business, you will fail.

 

Many website owners that fail after a few months usually recommend using long tail keywords to start. If you use long tail keywords from the start, you may be actually wasting time. It is rare to find long tail keywords that even get searched. I have noticed that there many new website owners that optimize for search terms that never get searched.

 

You should focus on finding keywords that get a decent amount of search traffic, but rarely anyone is optimizing for them. It not an issue if a keyword is long tail or not. The length of keywords has nothing to do with how hard it will be to rank well for them. There are many long tail keywords that are being optimized by a lot of people, which leads to it being harder to rank well.

 

I will advise you how to do keyword research the right way. First, I examine hundreds of keywords and pick some that apply to my website. Next, I use a software called Keyword Elite to find out the monthly search volume for each term. I try to stay away from using the Google Keyword Tool because I don’t think it is very accurate with the search volume.

 

After that, I make a search for the keywords that have good search volume. I pick the site that is ranking number one, and I use the link command in Yahoo to examine the websites linking to them. I look to see if the site is getting backlinks with the keyword in them.

 

If the website does not have the keyword in their links, then I know that the website owner is clueless. The webmaster doesn’t know much about search engine optimization, and I will be able to outrank the site with relevant backlinks and time.

 

New website owners get scared of competition and don’t realize that it’s actually not that hard to rank well. You have to understand that most website owners don’t even know anything about search engine optimization. If you do find website owners that aren’t doing good search engine optimization, you should be able to take their position and make money.

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